Fontainebleau Miami Beach Goes Pink for Breast Cancer Awareness
The Fontainebleau Miami Beach turned pink on September 22, 2010, hosting "Bleau Goes Pink" — a breast cancer awareness event that brought together the hotel's signature glamour with a cause that resonates deeply across South Florida.
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From the Vault · 2010
This is an archival piece from the Premier Guide Miami collection. The coverage, context, and details reflect the time it was originally published.
The Fontainebleau Miami Beach — one of the most iconic hotels in the world — turned pink on September 22, 2010, for "Bleau Goes Pink," a breast cancer awareness event that brought the hotel's signature glamour to bear on one of the most important health causes of our time.
Breast cancer awareness has found a natural home in Miami Beach, where the combination of a health-conscious culture, a philanthropically engaged social scene, and a genuine community spirit makes events like this one resonate far beyond the evening itself. The Fontainebleau, with its history of hosting the city's most significant gatherings, was the ideal setting.
The event drew guests from across South Florida's social, business, and entertainment communities — people who came not just for the Fontainebleau's legendary atmosphere, but because the cause demanded their presence. Breast cancer touches nearly every family, and events like Bleau Goes Pink are a reminder that awareness, early detection, and research funding save lives.
The Fontainebleau's commitment to community causes has always been part of what makes it more than a hotel. On this September evening, it was a beacon — pink-lit and purposeful — for everyone in Miami Beach who believes that luxury and compassion are not opposites.
For more upcoming events across South Florida, visit the Premier Guide Miami Events Calendar .
The PGM Edit
The Fontainebleau Miami Beach turned pink on September 22, 2010, hosting "Bleau Goes Pink" — a breast cancer awareness event that brought together the hotel's signature glamour with a cause that resonates deeply across South Florida.
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